Pigeon Asia
Industry: Baby and Children products, Bath & Body, Health & Beauty
Work done: Website content, catalogue, digital marketing collaterals
Notes: In line with their new range of Sakura inspired baby toiletries, I worked on a variety of collaterals for the product launch in Singapore and the Philippines.
marketing collaterals.
As part of their Sakura Baby Toiletries launch, I worked on digital banners, ads, flyers and social media posts for Pigeon. These were shared with target audiences in Singapore and the Philippines. To date, their Sakura themed baby toiletries are one of the brand’s most popular line of products.
webpage copy.
As a means of providing consumers with more information regarding the benefits of Sakura extract in their toiletries, I also worked on copy for their website. This information was generally more lengthy, and couldn’t be put across in detail in marketing collateral with more space contraints.
